Is the Advertising Industry a Joke?

“Many ad people are working from work.”

That’s a sample headline from the satirical Havas Gazette newspaper, created by Andrew Hook, executive creative director at Havas Worldwide, for Spikes Asia 2015.

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“As an industry, we take ourselves too seriously,” says Andrew. The Gazette was aimed at lightening things up with tongue-in-cheek articles similar to The Onion. We even made fun of ourselves, including an article about Havas chairman Yannick Bolloré.

Hear more from Andrew in the video below and check out the Havas Gazette here.