Anyone who’s completed a major home renovation knows that it parallels a long journey across the open sea. Homeowners deal with waves of emotions that take them up and down and fight sweeping currents of unforeseen challenges that temporarily pull renovators away from their goals. But in the end, there’s always the excitement of reaching that final destination.
French home improvement retailer Leroy Merlin brought that voyage to life in this epic spot created by BETC Shopper. In the film, a determined couple undergoes the long journey of DIY home renovations. The film was shot in South Africa via a Hollywood production of sorts with drones, divers, and helicopters.
The result: a gorgeous video illustration of how to turn a house into a home.
Watch the spot:
Chief Creative Officer: Stephane Xiberras
Executive Creative Director: Olivier Apers
Creatives: Viken Guzel, Jean-Marie Gateau
Director: Reynald Gresset
Production Company: La PAC